Local Dairy Queen owner and regional director for Jobs HQ Jen Strand enlightened us on the current labor market and the insider’s scoop of good employer practices in the labor market today.
Jobs HQ is an online recruitment and digital advertising company owned by Forum Communications. Jobs HQ is the largest career search site across the Upper Midwest, with 35+ media websites contributing to its vast network of employment offerings, reaching more than 4.5 million visitors in Minnesota, North Dakota, South Dakota, and Wisconsin.
There is a lot of analytics that go into a campaign made by Jobs HQ Jen expressed. Although we live in this digital world, the main point to landing the perfect candidate is a concrete concept. When recruiting for new talents, Jen suggests finding positive incentives to add to any job. You need to create a buzz that allows the job listing to stand out. Your “point of difference” (POD) is a crucial strategy to consider when starting any employment campaign.
Recruiting talent is expensive, as Jen expressed retention is vital in today’s labor market. Understanding what fosters a positive experience for your employees is critical. Look back to the creative incentives you are recruiting with; do they create good retention? Jen mentioned it is essential to talk to employees at all levels to understand what is important to them to help foster excellent retention. During the presentation, Jen served DQ Dilly Bars. This treat was a great and tasty strategy to boost listener retention by Mrs. Strand.
