Learning How to Avoid a Social Media Crisis with Grant Ainsley

 

This past Tuesday, Rotary Whyte Ave was joined by Grant Ainsley to learn about social media crises and, more importantly, how to avoid them.

 

Grant Ainsley has spent close to 20 years in the news media and public relations in Edmonton, Alberta. Over the last decade he's worked as a media trainer and spoken across Canada on a regular basis on topics related to the news media, social media and communications.

 

Rotarians and guests were shown some real world examples of social media crises and how it can effect a company's brand and reputation.  Grant then went over why it is important to have a social media strategy in place so that employees know what is allowed, what isn't, as well as the consequences for poor behaviour online.

 

Thank you Grant for joining us and thank you to everyone who joined us online!