Communications / Public Image
Keeping club members informed of club news and events is the hallmark of Rotary club communications. Public image and awareness is also an important aspect of club communications to keep community members informed of all the positive happenings within Rotary. By increasing the public's understanding of Rotary, we're strengthening our ability to make an impact in communities around the world.
 
Raising awareness and understanding of Rotary helps attract prospective members, instills a sense of pride among members, encourages community members to donate their time and money, and helps your club stand out from other volunteer opportunities.
 
  • Moccasin Flower Newsletter
    • A twice-monthly newsletter consisting of short stories that reflect the current happenings of The Rotary Club of Rochester. The newsletter is sent via email to members and subscribers as well as posted on the club's website.
  • Club Website
    • The club's website keeps club members and the public-a-large aware of not only current events but also club history, and how to become involved in Rotary.
  • Public Image
    • Rotary's public image is what people outside of Rotary think of when they hear our name. But name recognition is just the start. Our public image is shaped by the actions of our members, the activities we engage in, the impact we have, and more. A strong public image promotes trust and encourages people to engage with us.
  • Social Media
    • The club maintains a social media presence on Facebook keeping members and the public aware of current happenings.
  • Media Relations
    • Making the public aware of club and community service projects and opportunities not only enhances the community in which we live, but keeps Rotary in a positive light within the public eye.