Stephenie Chow received her MBA through the University of Hartford, Paris program. She worked as a civil servant at the OECD before becoming VP of Corporate Communications for Credit Suisse Private Banking at the age of 28 and then went on to head up global marketing for large companies in the banking, tech and communications industries in Europe, North America and Asia. She speaks five languages: Mandarin, Cantonese, French, German and English. She now is a flower farmer in West Santa Rosa having started a U-Cut flower farm 3 years ago bringing shared experiences, inspiration and joy to visitors. She is working to attain her horiculture certification from the Royal Horticulture Society (RHS) in the U.K.
Our speaker for October 19, 2023, was Cheryl LaFranchi, the manager and operator of Oak Ridge Angus, a sprawling 1,200-acre property located in Knights Valley along Highway 128. Cheryl is a third-generation rancher who currently raises a herd of about 400 head of Agnus cattle on the same ranch that her grandfather started in 1912! Cheryl is a graduate of Fresno State University, with a major in Economics.
Cheryl’s grandfather immigrated to the U.S. in 1888 and purchased the ranch property in 1912. Her father started a Future Farmers of America project in Calistoga with 2 Ayrshire cows in 1938! By 1960 the family had a world renowned herd of prized Ayrshires. After many years of dairy ranching, they concluded that the ranch was not ideal for dairy and in 1975 they decided to sell the dairy cows and start a beef ranch. Their top Ayrshire cow sold at that time was the first cow other than a Holstein to be supreme champion at the World Dairy Expo that year! They initially purchased Angus, Hereford, and short horn cattle but ultimately switched entirely to Angus. The Angus cattle turned out to be highly suited to the Knights Valley environment, and they’ve concentrated on raising and selling Angus beef since that time.
In 2011, Oak Ridge started purchasing a spent brewing ingredient called beer grain as a food source for their cattle. By 2014, they were purchasing 40,000 pounds of beer grain daily for their herd and the herd had grown significantly. At about the same time, Oak Ridge started a project with the Sonoma County Food Bank in which Oak Ridge donates beef to the Food Bank. They also receive donated cattle, often distressed animals from other farmers in the area, raise them to maturity, and donate those animals to the Food Bank. The original donors get a tax break for the donations and the Food Bank gets a much larger animal than they would have gotten had the distressed animal been given directly to the Food Bank. In 2018, Oak Ridge donated 22,000 pounds of ground beef to the food bank! Unfortunately, their initial supplier was Bear Republic, which ultimately went bankrupt, but the practice of using beer grain as feed has continued. They now get a reduced amount of beer grain from Lagunitas and they often by mix almond hulls with the grain to extend it.
Oak Ridge’s business was severely affected by the Kincaid Fire in November 2019. Most of the ranch was destroyed within an hour when the fire, which had been smoldering in the hills for several days, dropped into the valley and burned the barns, the shop, and other structures. The ranch has finally been rebuilt, but it took several years of effort and expense, and they are still in the process of recovery. The ranch now does lots of business with the Sonoma County Meat Company, headquartered on Sebastopol Avenue in Santa Rosa. This is the only retail location to buy Oak Ranch’s beef.
Thank you, Cheryl, for the presentation of the history and operations of such a wonderful business. Best of luck to you and the family while you continue to serve Sonoma County through your many community and business efforts. Well done!
Click HERE to view a limited time recording of Cheryl's presentation.
On a regular basis, our resident photo pro Warren Smith, submits pictures of what is going on at the weekly meetings. You can always find the most recent pictures at the websites photo journal called "Meeting Sighting" Please note that all the meeting photos for the entire Rotary year are at this location with the most recent on the last page.
Thanks for all the great pictures Warren!Link to Meeting Sightings. The most recent are on the last page!
These circles symbolize the collective collaboration among Rotarians and their partners. We engage advocacy and resources, multiplying impact locally and Internationally.
Your Rotary Foundation extends your reach for Goodwill, Better Friendships, improved health, education and progress for sustained peace locally and abroad.
Our District 5130 foundation committee directs our 62 club engagement within Rotary International's vetting and granting of funds for District Grant projects. Click HERE to visit the Rotary Foundation website. This page provides an overview of the scope and diversity of community involvement inspired by Rotarians and our partners.
From tree planting to school buddy benches, saxophones, clarinets, wetland restoration and even adaptive swings, your District and Rotary International bring your hopes to a present reality and into the future!
The collaboration between generations is also enhanced through grant projects. Sunrise Past President Jack Strange partnered with St Isabella Interact on a District meadow restoration project. Sunrise and Elsie Allen Interact have invested sweat in Colgan and Santa Rosa creek clean up along with Lewis Learning Center landscaping.
Your support of The Rotary Foundation is your building of the future's foundation. November is Rotary Foundation month. To encourage your "laying a brick" in the Foundation, YOU CAN DOUBLE YOUR CONTRIBUTION up to $500 between now and the end of this year, 12/31/23. Leverage your contribution with this match. Your generosity will bring a return to your District and Sunrise. Your donatiion will count towards funds returned to the District in 2026. Plant a philanthropic seed! Give to create hope and have a say in the harvest.
Rotary statement on the conflict in Israel and Gaza
Recognizing there has been protracted suffering in the long history of conflict between Israel and Palestinians in Gaza, Rotary International urges all parties to seek avenues to peace.
At the same time, we unequivocally condemn the horrific attack by Hamas on Israeli civilians and are appalled at the number of people who have been injured, killed, and kidnapped.
As the war between Israel and Hamas intensifies, we remain deeply concerned about the potential for further escalation as well as the loss of life and the humanitarian crisis that is occurring in Gaza. We denounce the violence against innocent civilians and support upholding international humanitarian law.
Peacebuilding is both a cornerstone of Rotary’s mission and one of our areas of focus. At our core, Rotary is a common ground for people to come together – across nationalities and religions, cultures and histories – and connect around their shared belief in a better tomorrow. That connection is what humanizes us in times of conflict and builds a foundation for lasting peace.
Rotary remains committed to working with our members, partners, and communities to find long-term, sustainable solutions that support peace and development in the region and elsewhere.
– 13 Oct 2023
Rotary Club of Santa Rosa Sunrise - Founded June 30, 1986