MULTI YEAR PUBLIC AWARENESS CAMPAIGN –

Who Needs Tourists?  We Do!

TOURISM IS OUR BUSINESS 

PHILIPSBURG, SINT MAARTEN – April 16, 2014 – Today the Rotary Club of St. Maarten announced a multi-year public awareness campaign, Tourism is Our Business, in an effort build a greater understanding amongst all members of our community of what makes our economic engine work. According to Maria Buncamper-Molanus, President of the Rotary Club of St. Maarten, “Depending on which study you look at, somewhere between 80% and 90% of every dollar spent on St. Maarten comes from the tourism industry”.  That means everyone who lives and works here relies on tourism to earn a living.  So, who needs tourists?  We do! Remember, wherever you work, wherever you play, wherever you go to school, tourism is our business”.

This multi-year campaign was launched at the Rotary Club of St. Maarten’s weekly luncheon meeting at Divi Little Bay Resort, with an address from St. Maarten’s Minister of Tourism and Economic Affairs, the Honorable Ted Richardson.  Mr. Richardson, told the members of the Rotary Club of St. Maarten, “We are all St. Maarten, we all need tourists.  I love Sint Maarten and we all need to let our visitors know they are important and we want them to come back and visit our island year round.  You said it best with your campaign, tourism is our business.

Mrs. Buncamper went on to explain, “I am pleased to kick off this multi-year campaign.  This might just be one of the most important projects ever taken on by this Rotary Club.  So, be prepared to be reminded about the importance of tourism everywhere you turn.  I also want to thank MNO, our primary sponsor, for this all important awareness campaign.  Without their support, none of this would be possible, so on behalf of our club, please accept a big thank you from all of us”.