Branding with the Written Word

I am always looking to make a difference in people’s lives. Writing enables me to do that. I like to write stories that help readers learn more about an issue, raise their awareness or strike a chord.

My topics run the gamut. Career, leadership and workplace issues; education; personal finance; health care and wellness; lifestyle; technology; and women’s issues are among the subjects I frequently write about in the media.

Most recently I’ve been a regular contributor to Fox Business Network and have written articles that appeared in Entrepreneur.com.

Working as a ghostwriter, I’ve also created pieces that have appeared on Huffington Post as well as articles that have been published in several telecommunications trade magazines.

I also provided extensive coverage for Silk Purse Women on the workplace, finance, health and lifestyle issues women face.

Interviews with subject matter experts—among them entrepreneurs, executives in the corporate world, academics, doctors and medical professionals, lawyers, and human resource professionals—are crucial to my work. Many of these professionals come back to me with story ideas because they have been pleased with my past coverage.

I also digest as much background information and research information as I can. This process enables me to ask the right questions and turn out a well-balanced piece. Each story and each beat have helped me gain knowledge in many fields. These perspectives position me well to provide branded content to corporations and career services to individuals in fields such as health, education, law, finance, technology, longevity and aging, and entertainment.