Leadership Principles
Jul 25, 2018
Dr. Merlin Switzer
Leadership Principles

Dr. Switzer, the Founder and CEO of Switzer Associates Leadership Solutions (SALS) has had a passion for leadership for more than 40 years. For 12+ years, he has worked exclusively in the field of leadership. He has worked with dozens of government, non-profit, and for-profit organizations across the United States and abroad.

Everyone at SALS serves as catalysts for dynamic business stewardship through coaching, training, and consulting designed to inspire, support, equip, and transform leaders one at a time.

Dr. Switzer is an executive coach who works with senior leaders. He currently coaches more than twenty senior leaders in various business sectors. He is also a leadership trainer and consultant with extensive experience in team building, strategic planning, leading change, and recruitment and retention. He is a conference speaker, author of numerous published articles and the book “Bold Leadership: Biblical Principles for Marketplace Impact.”

He holds a Doctor in Strategic Leadership Degree with an emphasis in Leadership Coaching. He has Master’s Degrees in Public Administration and Criminal Justice. He is a Certified Management Consultant (CMC) with the Institute of Management Consultants and a Professional Credentialed Coach (PCC) with the International Coach Federation. He is a graduate of an extensive Master Instructor Development Course and an adjunct professor in the MBA Program at William Jessup University.

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