Sep 12, 2019 7:30 AM
David Kriegman
What Drives Innovation?

Innovation, especially in service businesses, is something that everyone talks about, but there isn’t a consensus as to why some companies are perceived as innovative and some are not.

This talk will define what it means for a service business to be considered innovative and then suggest the major characteristic that drives innovation.  While derived from examining service businesses, this characteristic is common to both innovative service and product companies.

David Kriegman is the President and CEO of Z2B, LLC, a consulting company that provides strategic and operational advice to help companies achieve their growth goals.