What is Rotary

 
In 2001-02, Rotary International began developing a strategic plan to guide the organization as it entered its second century of service.

In June 2007, the Board of Directors approved the RI Strategic Plan 2007-10, which identifies seven priorities:

Eradicate polio.

Advance the internal and external recognition and public image of Rotary.

Increase Rotary's capacity to provide service to others.

Expand membership globally in both numbers and quality.

Emphasize Rotary's unique vocational service commitment.

Optimize the use and development of leadership talents within RI.

Fully implement the strategic planning process to ensure continuity and consistency throughout the organization.