Featured Speaker: Ed Lada, Jr.

Ed Lada, Jr. serves as the President and Chief Executive Officer of Goodwill Keystone Area, leading an organization that serves a 22-county footprint across central and southeastern Pennsylvania from its headquarters in Harrisburg.

Ed is a visionary non-profit executive with over two decades of leadership experience dedicated to workforce development, social enterprise, and community empowerment. At Goodwill, he oversees mission-driven programs that provide job training, career placement, and essential support services, helping thousands of individuals overcome barriers to employment and achieve independence each year.

A passionate advocate for social innovation and sustainable business models within the charitable sector, Ed focuses on expanding Goodwill’s community impact while modernizing its retail and vocational operations. His leadership aligns closely with Rotary’s core values of service, vocational training, and community fellowship—working to create thriving local economies and stronger, more inclusive communities.