Wow! Your Way to Profit! - A Rotary Means Business Event
Posted by David Gardner
on Feb 16, 2016
Wow! Your Way to Profit!As a topic of compelling interest for today’s highly competitive business environment, this presentation addresses how to Wow! Clients and employees for life because they are too expensive to keep replacing. You will learn the staying power of creating multiple extraordinary experiences for your Clients which create “Super Glued” relationships that generate long-term growth and profitability. We will discuss the key elements of “super glued” relationships.
They include understanding:
- the higher cost to replace Clients than to keep them,
- the true costs of the impact of a Client’s negative event on your company’s profit,
- the need for employees to be “absolutely delightful everyday,”
- that Client complaints are hidden goldmines,
- the need for accurate assessment tools and metrics,
- the necessity to upgrade your “humanware” regularly,
- the low-hanging fruit of earned referrals and cross-sales into more business, etc.
The goal is for your employees to become true Masters at creating “Super glued” relationships and thus very successfully at attracting, retaining and winning back your most profitable Clients. This is a refreshingly simple approach to increasing Client loyalty, retention—and profitability! Come listen to Lynn Thomas of Thomas Consulting, Inc. share her thoughts on how to build your company in a way that ensures lasting customer relationships.
Bio for Lynn Thomas
Ms. Thomas is the founder and CEO of Thomas Consulting, located in Newton, Massachusetts. Her firm specializes in Customer and employee loyalty and retention, which plugs the “leaky Customer and employee bucket” and thereby increases a company’s profits.
Her unique methodology focuses on generating extraordinary experiences for Customers and employees that keep them coming back for more and bringing their friends. This methodology accelerates sales, referrals, and cross-sales. Her unique approach lays out the action steps toward cultivating a powerfully driven, customer-focused company that produces remarkable, even outstanding results!
Ms. Thomas has been a columnist for trade publications and also has authored many articles. Her second book, “Wow Your Way To Profit” was published in May 2015 by Amazon. She has specialized in Customer and employee loyalty and retention for over 25 years and has worked with 475 companies in different industries.
Ms. Thomas is a nationally acclaimed, powerful, engaging and dynamic speaker on Client and employee loyalty and retention issues. She is also an experienced, knowledgeable and pragmatic consultant with a proven track record of working with companies to increase their profit.
Prior to starting her company 25 years ago, Ms. Thomas started her career as a tax attorney with Arthur Andersen, then a Private Banker and then Change Agent with Bank of Boston. She holds a J.D. cum laude from Suffolk University and a B.A. cum laude from Wesleyan University. She is a member of the Massachusetts Bar Association.