| Every El Campo ISD and Wharton ISD elementary student received Free Disney Books at the Drive-Thru Event on SATURDAY, MARCH 27 (1:00 - 3:00 P.M. CDT)Live coverage was on ABC13.com, ABC13’s smartphone apps and ABC13’s connected TV apps on Amazon Fire TV, Roku, Apple TV and Google TV. In celebration of Disney’s Magic of Storytelling campaign, ABC13, Houston’s news leader, surprised Wharton ISD elementary students in March with a special two-day event to inspire our next generation of storytellers and encourage a lifelong love of reading. Kicking off with a Rally for Reading live stream on FRIDAY, MARCH 26, ABC13 introduced special guests and local leaders to students in Wharton and neighboring El Campo ISD, including celebrity cameos from some of your favorite Disney Channel shows. The rally culuminated with the announcement of ABC13 and Disney’s gift of 10,000 books to the students of Wharton and El Campo ISDs, with distribution on Saturday, March 27. Eyewitness News was on hand to cover the drive-thru book distribution events across ABC13’s broadcast and digital platforms. The events featured guest appearances, marching bands, high school drill team, and more. After the event, students were invited to keep the magic going at home. Disney and ABC13 encourages parents and students to visit MagicOfStorytelling.com to see virtual story times from expert storytellers and talent, in addition to tips for aspiring writers. Disney is committed to supporting the next generation of innovators and storytellers, ensuring that all young people have an opportunity to believe in the possibilities, build new skills and create the future they imagine. Disney Publishing Worldwide has donated millions of books to First Book, a nonprofit organization that puts new books and educational resources into the hands of educators who serve children from underserved communities nationwide. |
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