Hamilton AM
Regular Meeting Location
William's Fresh Cafe
47 Discovery Drive
Hamilton, ON  L8L 8K4

Tim Potocic is co-owner and president of 23-year old Sonic Unyon Records in Hamilton, including in-house labels Sonic Unyon records, Sonic Unyon Metal and Goodfellow Records. Potocic has sat on the boards of CIRPA and CARAS and has enjoyed a Canadian Music Industry Award for label of the year, a Hamilton Entrepreneur of the Year award, and having several of his artists acquire Juno nominations. Potocic currently sits on the boards of the CIMA “ Canadian Independent Music association”, and FACTOR “ Foundation to Assist Canadian Talent on Record”. Sonic Unyon has grown into one of Canada’s leading independent record companies releasing over 170 new recordings by a wide variety of acts such as Aereogramme, Augury, A Northern Chorus, Change of Heart, Cursed, Dinner Belles, Hayden, Oh Suzanna, Suicidal Angels, Ringo DeathStarr, Sacrifice, Sianspheric, Spirits, Simply Saucer, Steve Strongman, Treble Charger,  Terra Lightfoot , Teenagehead , Tristan Psionic, Tricky Woo, Young Rival, Frank Black & the Catholics, and Voivod.

                         In 2009/10 Sonic Unyon have also expanded into the Live Music business with Tim Potocic as the Supercrawl festivals lead organizer. The passed year Supercrawl attendance 2016 grew to over 200,000. Supercrawl has won Tourism “festival of the year” awards 3 years straight with multiple awards in 2012 including Entertainment ambassador of the year 2011 - Tim Potocic and in 2015 – Tourism Event of the Year ( TIAO) .

            2016/17 proves to be an other expansion year as Sonic Unyon continues its foray into the Live music business. Currently, Sonic Unyon has opened its first venue - Mills Hardware @ 95 King St E. In 2015-16 Sonic Unyon will be focusing on the events side of the business with Supercrawl expansions, Because Beer, Festival of Friends, Seven Sundays concert series and some new event properties being developed to launch in 2017/18.

            Among running successful Music operations Tim has also been involved in property redevelopment and management in downtown Hamilton with the purchase of the first property in 1996. The partners in Sonic Unyon have acquired and currently operate and manage 14 additional properties in the James St N area with over 200,000 sq ft under their care.