Dear fellow Rotarians ,
I hope you are well and having a fantastic time gearing up for your year! I am so excited to help you increase your clubs' district’s public image. Telling the story of Rotary and its members and the good we do in the community is so important to increase membership, volunteers, and donations. It’s sometimes hard to sing the praises of our own clubs and districts, but we really need to make sure the world knows the good that we are doing.......
My volunteer work as our zone's Rotary Public Image Chair (RPIC) is to help you and your team in whatever way I can. Mary Lou Harrison and Dave Wheaton (Assistant RPICs) and I hope to send you monthly updates about public image at the zone level, tips about public image, and easy ways to access resources that you, your club and your district can use. We would also love to come to your district conferences and PETS and give whatever trainings/presentations that you believe your district leaders and club presidents need.
Your District Public Image Committee will publish this and future newsletters in the Monthly District 7070 Newsletter. However, if you or any of your club members or public image chairs would like to be added to our mailing list, you can email me at carriejonesbooks@gmail.com and I'll add them to our list!
We hope to send you monthly public image newsletters via email. Each newsletter will focus on an aspect and/or tool of public image for clubs and districts. We also hope to set up brief webinars and/or Facebook chats about these same aspects of public image.
Please let me know if there is a specific element that you would like to learn more about. And please visit the Brand Center on myrotary.org to find the tools of public image. We’ll focus more on that in our upcoming newsletter.
OUR PHILOSOPHY
It is our stories that matter. Mary Lou, David, and I want nothing more than to help you and your district to share your stories. Rotary has goals, a lot of goals for public image. They include placement in media like newspapers and radio. But honestly? None of that matters if the story isn’t good. None of that matters if the pictures don’t touch your heart. July's Public Image Newsletter was mostly about photos. It included a Powerpoint presented at the Rotary International Convention in Atlanta and a bit about the People of Action campaign, which launches this July. People of Action is the core of Rotary. Service. Kindness. Compassion. Friendship. People. People helping people wisely and with heart. That’s what the story of Rotary is.
WE ARE HERE FOR YOU
So, this year, as you bring your clubs and District 7070 to a new level of success, please think about what you want your stories to be. Brian and I are both available (as budget permits) to present at your conferences, to talk via phone and email, and hopefully we will be creating some webinars to help you. To do that, we need to know what you need from us. Please email us!
RPIC Carrie Jones, Zone 24 E
An internationally and New York Times bestselling novelist, writing coach, former newspaper editor, reporter, podcaster, editor, writing coach, and award-winning photographer. Carrie has created marketing and branding campaigns for both nonprofits and her own career, reaching audiences both regionally and internationally. A proactive leader, she enjoys bringing together colleagues to share the stories of Rotarians who are taking action to make the world a better place. I’m not a big fan of blurbs, or tooting my own horn, which makes me a bit strange when it comes to marketing and public relations. The thing is, I really love sharing Rotary’s story and the stories of its members. Email: Carriejonesbooks@gmail.com Telephone: 207 266 125
Assistant RPIC Mary Lou Harrison, PDG 7070, 2018-2019
Rotarian Mary Lou Harrison is a passionate communicator, underdog advocate, and generally optimistic person who works to make the possible probable through the power of human connection. Email: rotarianmarylou@gmail.
David Wheaton, Ellsworth Rotarian, HR Director, East Region at Northern Light Health
Dave Wheaton is a Maine Rotarian who is most passionate about giving the gift of mobility to those who would not have it otherwise..