By: Michelle Lester, Chairperson, PR/Image Rotary International Adds
Seventh Area of Focus
Seventh Area of Focus
Protecting the environment has become a new area of focus. Communicate this important change to your community by creating a press release for local media outlets and by posting stories on your Club’s website. Visit the Public Image committee section of the District’s website for a sample press release and a story that can be shared on your website or used as a guide to create your own story.
Time to Update Your Club’s Logo
The current Rotary International President, Holger Knaack, and the incoming RI President, Shekhar Mehta, have requested that clubs update their logos to align with Rotary’s brand standards.
The template is located on the Rotary.org website: login, and then select ‘my rotary.’ Scroll down a bit, and you will find a section under “Featured Links” where you can click on “Brand Center.” Once inside this section of the website, select “Materials,” then select “Create Your Own.” You will find the template there.
There is a template available in the Brand Center that you can use to create a club logo. After it is created, please use it consistently. Don’t forget to update your club website, social media accounts, signage, and any other places you may be using the logo.
The template is located on the Rotary.org website: login, and then select ‘my rotary.’ Scroll down a bit, and you will find a section under “Featured Links” where you can click on “Brand Center.” Once inside this section of the website, select “Materials,” then select “Create Your Own.” You will find the template there.