ROTARY BRAND NEWS

Brand News
 
Ideas for Strengthening Rotary's Brand                   April 2020
 
 
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NEEDED:  GREAT PEOPLE OF ACTION STORIES!
Have you promoted your club as People of Action, making a difference in your community?  We want to hear from you!  Share examples of what you have done by submitting your People of Action digital or print ads, social media graphics, videos or other examples via the link below by 26 April, and your project might be featured in an upcoming advertisement or Rotary Voices story.  Help us show the world we are People of Action!
 
SHARE YOUR STORY HERE
 
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New! Area of focus banners available for download

Showcase Rotary's six areas of focus at your next club or district event. Work with your local printer to create new roll-up banners.

VISIT BRAND CENTER
 
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New! Images added to the Brand Center

Find new images on the Brand Center library, highlighting stories from Germany, the Netherlands, and Poland.

VISIT BRAND CENTER
 
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Identify your clubs in your communications

Rotary clubs around the world are mobilizing to fight COVID-19. Make sure your club gets recognized for its efforts to keep our communities safe by using your club or district logo in all your communications.

If you don’t have a logo, you can create one using the logo template on the Brand Center. The Rotary club or district logo comprises the Masterbrand Signature plus the club or district name. The Masterbrand Signature should not be used alone on club or district communications.
 
Also, please do not adapt Rotary’s End Polio Now logo or phrasing for use in communications your club is sending that relate to COVID-19. Manipulation of the End Polio Now logo can confuse our messaging about our polio eradication effort and weaken our branding for that work.

VISIT BRAND CENTER
 

Rotary International
One Rotary Center, 1560 Sherman Ave., Evanston, IL 60201-3698, USA

Brand News is an email about public image and branding that goes out periodically to Rotary Leaders. If you know someone who would like to receive it, please have them email PR@rotary.org